The ADi Journal / page 2 of 30

What we think about before, during and after work. And since we believe in freedom of expression, the views expressed in the ADi blog are the opinions of the author and don’t necessarily represent the views of ADi.

  1. March 26 2012

    More than Games Part 3: Takeaways from Unite11

    By Seth Cameron Short
    Related Solutions: Events, Training
    Related Skill Sets: 3D, Interactive

    (This is part 3 of a series. Click here for Part 1 and here for Part 2.) To wrap up my summary of Unite 11, I thought we could talk about a couple of projects that are being funded through the US military. The Department of Defense tries to stay up to date on technology, and are always on the look out for safer, more cost-effective ways to train their troops. Interactive 3D seems to be a good solution, and I can see a lot of potential in the projects that…

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  2. March 13 2012

    What I get to go to this week!

    By Kate Ertmann
    Related Solutions: Ethnographic Animation, Events, High-tech, Manufacturing
    Related Skill Sets: 3D, Interactive

    I’m in the City of Angels this week to go to the first 5D Flux conference, and I’m actually quite excited. The focus of the event is ‘digital design & world building in the narrative media landscape.’ A month ago I met Alex McDowell at Trans4m and he told me about his new venture, 5D.  After many years of working in feature filmmaking with a focus on 3D and production design he was now looking to bring the concept of World Building to folks outside of the entertainment field.  I shared…

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  3. March 6 2012

    Mmm…Chocolatey!

    By Sean Hutchinson
    Related Skill Sets: 2D, 3D, Green Screen, Interactive

    One thing people who know me well know about me is this…I’m cuckoo for Cocoa Puffs. Actually that isn’t entirely true, I was never allowed to get chocolate cereal as a kid, and if I had been, I would have totally gone for Count Chocula. But it is true that I have chocolate on the brain these days, and that’s owed in no small part to the work we’ve been doing here at the shop on Mark Roush’s short film Persephone. In the free association, free range pathways of my mind,…

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  4. March 1 2012

    Trends in Digital Signage, or what I hope to see next week at DSE2012

    By Nancy Hoffman
    Related Solutions: Consumer, Events, High-tech, Manufacturing
    Related Skill Sets: 2D, 3D, Interactive

    I attended the Digital Signage Expo in 2010, and wasn’t able to attend last year. I’m looking forward to seeing what’s new and different in the industry. If you want a snapshot of what was happening in 2010 you can refer to this post. http://animationdynamics.com/2010/03/23/challenges-in-the-digital-signage-industry/ One of the biggest trends I’ve been noticing is not around the execution of digital signage, but around mergers, acquisition and straight up closures of many players in the industry. I think that marks a turning point in maturation for the industry as people figure out…

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  5. February 13 2012

    Sketchnotes! of an EA presentation

    By Kate Ertmann
    Related Solutions: Ethnographic Animation
    Related Skill Sets: 2D

    When I went to, and did a presentation at, Interaction12 a couple of weeks ago it was all the rage for attendees to produce a Sketchnote of any and all presentations. (There was a workshop at the IxDA event all about it, actually) I think Chris Noessel from Cooper did an absolutely fab job of sketching one for my Ethnographic Animation preso (and he also wrote up an excellent journal post on his experience drawing sketchnote style at the conference.) He even got in the part about The Don! :)

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