The ADi Journal
What we think about before, during and after work. And since we believe in freedom of expression, the views expressed in the ADi blog are the opinions of the author and don’t necessarily represent the views of ADi.
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February 3 2012
The Quirky Mind
Quirky is a crowd-source invention company, whose process utilizes the web. People can submit an idea for $10.00 and pitch it, giving the problem and solution, in their mind, and the community votes on it and adds their comments. This is something I have been wanting for years, not being able to shell out the funds for a patent lawyer and the research. Despite Google’s push to put patent search online (currently in beta), it’s still a tough and expensive task for the individual to get an invention…
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January 25 2012
The Thin Black Line
Over the past 10 months I have been doing illustrations for a client of ours that develops future technologies. The purpose of these drawings is to simply and quickly support the concept descriptions using a single frame with no text. It’s more challenging than it sounds. We kept finding with some of the concepts a need to add more and more text to explain what was happening in the single frame. A single frame can only capture an instant in time and that it became apparent that the approach could…
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January 17 2012
More than Games Part 2: Takeaways from Unite11
(This article is a continuation from More than Games Part 1.) This year I had the pleasure of attending Unite11, a conference for developers on the Unity3D platform. Here are some more non-game uses for Unity that I found really interesting. Interactive Training Another burgeoning field for interactive 3D applications is training. This is more than just pictures, animation and quizzes. Using a 3D interactive engine opens up training skills that, in the past, would have required a real-world training environment and instructors. In our age of limited educational resources, along with more…
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January 15 2012
Taking Ethnographic Animation on the Road
I’ve been yapping about Ethnographic Animation for the past year or so, mostly to local and regional audiences, as well as a really fun presentation at PDMA’s PIM last October in Phoenix, and I’m about to get on the road again for two more upcoming conferences that I believe will give back as much knowledge to me as I am gonna put out there. First up, next week, I head to Phoenix on the 15th and will do a short workshop on EA at The Creative Leadership Academy. “The Creative Leadership…
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January 10 2012
Working Stiffs Keep it Loose
Our network went down briefly today. ADi’s 3D Technical Director, Nick Nakadate just lurked into the office during the lull with his NERF Vigilon and sprayed a scattershot of discs across the conference room table. “He’s pretty accurate,” Artistic Director, Vince Nimmoor offered, “because of the quality of his gun, which is boardline cheat-level because he special orders his.” You might think that these things have slowed down here at the offices of Animation Dynamics, Incorporated in beautiful Industrial Northwest Portland. It’s quite the contrary, in truth. Despite the fact that the Consumer Electronics…
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