High-tech

If you find yourself explaining your future product through sketches and a lot of hand movements and phrases like “And then…” and “Imagine if…”, you might want to take a gander at this stuff.

  1. January 17 2012

    More than Games Part 2: Takeaways from Unite11

    By Seth Cameron Short
    Related Solutions: Consumer, Ethnographic Animation, Events, High-tech, Manufacturing, Training
    Related Skill Sets: 3D, CAD Conversion, Interactive

    (This article is a continuation from More than Games Part 1.) This year I had the pleasure of attending Unite11, a conference for developers on the Unity3D platform. Here are some more non-game uses for Unity that I found really interesting. Interactive Training Another burgeoning field for interactive 3D applications is training. This is more than just pictures, animation and quizzes. Using a 3D interactive engine opens up training skills that, in the past, would have required a real-world training environment and instructors. In our age of limited educational resources, along with more…

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  2. January 15 2012

    Taking Ethnographic Animation on the Road

    By Kate Ertmann
    Related Solutions: Ethnographic Animation, High-tech, Manufacturing
    Related Skill Sets: 3D

    I’ve been yapping about Ethnographic Animation for the past year or so, mostly to local and regional audiences, as well as a really fun presentation at PDMA’s PIM last October in Phoenix, and I’m about to get on the road again for two more upcoming conferences that I believe will give back as much knowledge to me as I am gonna put out there. First up, next week, I head to Phoenix on the 15th and will do a short workshop on EA at The Creative Leadership Academy. “The Creative Leadership…

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  3. November 30 2011

    More than Games: Takeaways from Unite11 (Part 1)

    By Seth Cameron Short
    Related Solutions: Consumer, Events, High-tech, Training
    Related Skill Sets: 3D, Interactive

    (This is a multi-part series. Check out part 2 here.) This year I had the pleasure of attending Unite11, a conference for developers on the Unity3D platform. Unity’s a flexible, powerful, and multi-platform 3D interactive development package. It’s primary use is in making 3D games, but its toolset is flexible enough to make it useful in a number of other areas. This conference was a place for people to show off their Unity tools, games and interactive software, with a number of seminars on techniques and showcases of interesting ways people…

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  4. November 14 2011

    Bringing the concept to life – Planar and ADi Part Two

    By Nancy Hoffman
    Related Solutions: Consumer, High-tech
    Related Skill Sets: 2D, 3D

    Today we’re going to hear from Vince Nimmoor. Vince is the ADi art director and a major contributor to the second phase of our project with Planar. Also back for questions is Jennifer Davis, VP of Marketing at Planar. If you missed part one you can catch up here. After Planar selected a concept for the “art wall ” called Silhouette, what was your approach to creating storyboards? Vince: I was excited and challenged by the concept they selected. One of my biggest challenges at ADi is taking ideas that…

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  5. September 22 2011

    Technology and Artistry Mashup for Planar and ADi

    By Nancy Hoffman
    Related Solutions: Consumer, High-tech, Manufacturing
    Related Skill Sets: 2D, 3D

    Planar, maker of many kinds of cool display technologies, approached ADi with a unique proposition. Conceive and design an animation for a video display. The display is pretty much one of a kind – ten feet tall, made of 4 display panels with almost no bezel. They are mounted on a tree-like frame that sprouts up out of a base that cleverly disguises the media player and inner workings of the “Art Wall”. We are going to follow the progress of this project and show you step by step how it comes…

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